Shopify Magic is a set of integrated AI features within Shopify: automatically writing product descriptions, email campaigns, analyzing sales trends, and suggesting collection titles. Completely free for Shopify merchants.
Enable Shopify Magic in Admin
Activate the available AI features in your Shopify account.
Go to Settings > Shopify Magic, ensure the feature is enabled for the store you are managing.
Check your current Shopify plan as some advanced features are only available on higher-tier packages than Basic.
Create Bulk Product Descriptions
Use AI to quickly write product descriptions for multiple items at once.
Go to each product page, click the 'Generate description' icon, enter the product feature keywords, and let AI create the description.
Edit the first 1-2 sentences to add your brand's tone, avoiding descriptions that sound too generic.
Edit Product Images with AI
Improve the quality of product images without specialized design software.
Go to the product's Media section, use the Edit Image tool to remove the background and replace it with a uniform backdrop.
Apply the same background style across all products to make your store look professional and cohesive.
Enable Reply Suggestions in Shopify Inbox
Speed up response time to customer messages with AI suggestions.
Go to Shopify Inbox, enable the auto-reply suggestion feature based on customer inquiries and order information.
Always read the suggestions before sending to ensure the order information is accurate for each specific customer.
Ask Sidekick for Quick Sales Information
Leverage the Sidekick assistant to quickly understand your business situation without manually filtering reports.
Open Sidekick, ask questions like 'Which product sold the most this week?' or 'How is today's revenue compared to last week?'
Use Sidekick for a quick daily overview, but still cross-reference important metrics with full Analytics reports.
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Pros
Cons
A fashion shop on Shopify just received 200 new product samples for the next collection and needs to upload them quickly.
Problem
Writing product descriptions manually for each item takes about 10 minutes per product, totaling over 30 hours of work just to list the products.
Solution
Use Shopify Magic to automatically create SEO-friendly product descriptions from the product names and basic features, then quickly edit to match the brand's tone.
A small handmade cosmetics brand takes product photos at home with inconsistent backgrounds between shoots.
Problem
Product photos lack professionalism and consistency, making the store look unreliable, while hiring a studio for re-shooting is costly.
Solution
Use Shopify Magic's AI photo editing tool to blur backgrounds and create a consistent backdrop for all product images, combined with Inbox AI to suggest faster replies to customers.