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Make (Integromat)

Make (formerly Integromat) is a visual automation platform with a drag-and-drop interface. It is more powerful than Zapier for handling complex data, branching logic, and error handling. It is more affordable for the same number of operations.

Automation

No-code

Integrations

Visual workflow

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Step-by-Step Guides

Reviews

4.4 · editorial rating

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Real-World Use Cases

Multi-Channel Order Synchronization with Routing Logic

Operations Manager

1 day setup

An e-commerce business selling on both Shopee, its own website, and a Facebook fan page needs to synchronize orders and inventory across channels.

Problem

Manually updating inventory across channels leads to selling products that are out of stock, resulting in customer complaints.

Solution

Use Make to build a scenario with a Router to direct orders by channel, automatically updating centralized inventory and synchronizing back to the other channels.

Elimination of duplicate sales of out-of-stock products
Reduction of inventory update time between channels from several hours to almost instantaneous
Decrease in customer complaints related to inventory discrepancies
Operations staff saving 10 hours each week from manual reconciliation

Automating Financial Report Compilation from Multiple Sources

Financial Specialist

3-4 hours setup

An agency with revenue from multiple sources (Stripe, PayPal, bank transfers) needs to compile weekly revenue reports for management.

Problem

Manually aggregating data from 3 different sources takes 3-4 hours each week and is prone to errors during copy-pasting.

Solution

Use Make to automatically pull transaction data from the sources, process logic for totals by type, and write to Google Sheets for a consolidated report.

Report preparation time reduced from 3-4 hours to almost 0 due to automation
Completely eliminates errors from manual data entry
Management has real-time updated revenue reports instead of waiting until the weekend
Easily scalable to add more revenue sources into the reporting system

Pros

The intuitive canvas interface displays the entire logic flow, including branches and loops, making it easier to visualize than Zapier's linear flow.
Effectively handles complex logic thanks to available modules such as Router, Iterator, and Error Handler.
Cost per operation is often lower than Zapier when operating at scale.
Supports flexible custom API calls (HTTP module) without waiting for official app integration.
Executes workflows near real-time in many cases, with less latency than some other platforms.
Very suitable for multi-step automations with complex branching conditions.

Cons

The learning curve is significantly steeper than Zapier for newcomers to automation.
The documentation and community support are smaller compared to Zapier.
The canvas can become cluttered and difficult to manage when the scenario has too many modules.
The number of available native app integrations is fewer than Zapier, although this can be compensated for with the general HTTP module.
Debugging errors still requires a certain level of technical knowledge to read execution logs.
Mobile application and customer support are not as polished as larger competitors.

Similar Tools

Pricing: Freemium
API: Yes
Languages: English
Rating · editorial rating: 4.4

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